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The old method of sending customers directly to an Affiliate link may have worked at one time, but not anymore. Studies have shown that it takes numerous interactions with a prospect before they make a buying decision. One visit just won’t get the sale.
In addition, many advertising platforms now ban any form of direct linking.
Sending prospects to an affiliate marketer’s bridge was better because now, at least, the customer could be pre sold before they saw the offer. This was better, nut still not good enough.
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