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Are you ready to scale your business, or do you want it to stay small? If yes, there are several ways to achieve this goal — one of them is using Facebook ads. In this blog post, I will show you how to use this strategy successfully by starting with a small budget and scaling up over time. If done correctly, you can turn your $1M company into something worth tens of millions in just a few years!
You have a choice. You can climb up the tree of Facebook ads, or you can spend years trying to grow it from the ground. You can try to build a ladder to make it easier for people to climb up after you, or you can just wait for them. If you have a choice, choose the first option.
Facebook is kind of like a giant tree. You can climb up the tree, or you can spend years trying to grow it from the ground. You can try to build a ladder to make it easier for people to climb up after you, or you can just wait for them. If you have a choice, choose the first option.[#1]
The first step is to choose a strategy to follow and stick with it. You will feel much better about your Facebook ads if you are following an established system, so if you can afford it, find someone who has been successful and copy their system as closely as possible until you make some money (step 3).
Here are some of the best strategies I have seen:
- Start with $30/day per campaign and then increase this weekly until you’re at $100/day per campaign on average.
- Avoid shiny object syndrome! It’s really easy to spend a lot of money on ads without seeing any results because there are so many different things that can be tested in Facebook ads: images, headlines, body copy… Once you start testing these things one by one, it will be hard — especially when nothing seems to work — but don’t give up! Keep going until one thing produces results (even if those results aren’t very good). Then move on from there and test something else that might be more effective for your audience or product type.
As soon as there’s money coming in each week (excluding costs), start buying ads. Start with one ad campaign at first and then scale up once things are working well. Start with $30/day per campaign and then increase this weekly until you’re at $100/day per campaign on average (excluding costs) — this should take around 2 weeks, depending on how long things take for your niche.
If you don’t have enough money to spend every day on Facebook Ads, then just keep buying a smaller amount each day until you can afford more.
If you follow these steps, I’m confident you can reach $1 million in sales.
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