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Let’s face it: getting 1,000 followers on Medium is hard! But if you want to grow your profile and build an audience, you’ll need a sizable following. Luckily, I’ve created this guide with the most effective ways to grow your Medium presence.
Writing consistently is the most important thing you can do to grow your Medium profile. You should write at least 2–3 posts per week, even if they are short and only take you 30 minutes. If you don’t have time, consider outsourcing the writing of your articles to freelancers (here’s some advice on how to find freelance writers).
Writing on topics that interest you will also attract an audience who shares your interests and values. So if there’s a topic that always makes your hair stand up, then write about it! Just remember — write what YOU want FIRST, then focus on attracting readers later on.
Make sure that each article contains something new: either content or perspective — or both! To keep things interesting for yourself, try experimenting with different formats such as listicles or video blogs (like this one).
Now that you’ve chosen a topic to dive into, and have created your profile, it’s time to start creating content.
But before we get started with actually writing your posts, there are some things I recommend you do in advance.
I like to start by creating a content schedule. This is where I plan out my posts for the next month or so and make sure that I don’t run out of topics for posting on Medium.
The best way to do this is by setting reminders in advance so that you post at least once every week — but no more than twice per day (to avoid being flagged as spam). You can either use a calendar app or an Excel spreadsheet like me!
The third, and arguably most important step is to write only original content. That means no plagiarism or copying other people’s work. It also means not using material created by others in your posts, such as images, video clips, or ideas. Finally, it means not using the writing style of someone else in your own posts.
Here’s an example: imagine that you found a really great infographic from another website about how much time people spend on their mobile devices every day. You could use this image in one of your Medium posts (as long as the original creator gave permission).
However, if you wanted to quote part of this infographic — for example “On average Americans spend 3 hours per day on their smartphones” — you should paraphrase instead of directly quoting it because all writers are required by law (and good practice) not to copy anything word-for-word unless they get written permission first and give credit where credit is due!
The fourth, and probably most important step to growing your Medium profile is creating strong headlines. You must understand that the first thing people see when they visit your profile is the headlines of your articles.
If you want them to click on an article, it has to be catchy, intriguing, and relevant to what they’re looking for.
Your headline should be short enough so that readers can read it in one go without scrolling down too much but descriptive enough so that potential readers know exactly what kind of content awaits them after clicking on the headline (e.g., “How I Lost 10kg In 1 Week Without Going To The Gym Or Changing My Diet”).
You need at least three headlines per post because each one will appeal differently to different types of people who might be interested in reading more about what you have written.
That way even if some don’t take action right away (i.e., click through), there will still be other opportunities later on due to different circumstances such as changes in search engine ranking positions, etc.,
In case you don’t know what they are, communities are groups of people who share the same interests. They often have a theme or topic and will discuss it in their posts.
Joining these groups can help you grow your Medium profile because it is an excellent way to get involved in the community and make connections with other writers.
You can also find inspiration for content ideas by reading the posts of others within these communities, which may lead to more opportunities for collaborations and guest posting on their blogs — and ultimately more followers!
Make sure that when commenting on others’ posts or sharing them with your followers on social media sites like Twitter or Facebook, always be polite and constructive: never insult another writer’s work; this will only cause drama within the community which is something we want to avoid at all costs!
After you have created your own content and used it to build up a following, the next step is to curate content from other sources.
The best way to do this is using a tool like Feedly.
Curate the best of what is being published by others in your industry or niche.
This can include anything relevant to them — blog posts, infographics, and videos among others. The more compelling and interesting content you share with your audience, the more likely they are to engage with you and follow you on Medium.
Promoting your content on social media platforms will help you grow your audience. You can promote your article on multiple other platforms like Facebook, Twitter, and Instagram.
It’s also important to use hashtags when promoting a new post so that it gets more visibility in the search results and attracts more readers as well as potential customers for yourself.
You should also analyze the analytics of each of these channels to find out which one is working best for you and what content resonates with whom so that you can tailor-make future posts according to this data.
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